FEINER HERR – PANCAKE MODERNE
The food truck Feiner Herr takes street food to a whole new level, as it is the first to reinterpret the well-known pancakes. Connecting tradition and innovation.
We were asked to translate the food concept to the brand, the naming and corporate design to create an integrated identity between philosophy, product and visuality.
Tradition meets zeitgeist – through product and design.
Client: Yannick Pfeiffer, Feiner Herr, Berlin
Concept: Yannick Pfeiffer, Sebastian Haus, Hojin Kang
Art Direction & Design: Sebastian Haus, Hojin Kang
Photography: Johannes Höller